Private Labels

For our private labels ISY, PEAQ, ok., and KOENIC, we have set an ambitious reduction target: we aim to reduce Scope 3 emissions by 3% per year until 2030. To achieve this, we have launched emission reduction initiatives with our private label suppliers and calculated the carbon footprint of selected products—particularly those with high sales volumes and significant energy consumption in production and use.

We have already seen a marked improvement in energy demand: the average energy consumption per private label product has decreased by 8.9% compared to the previous year. This positive trend is also reflected in the increased share of sold products with higher energy efficiency classes. For example, for our private label washing machines, the proportion of appliances in the top energy efficiency class "A" has increased by 25 percentage points.

As part of our more sustainable packaging strategy, we have also developed a guideline for environmentally friendly product packaging, defining standards for private label suppliers and leading to reduced emissions.