Sustainability

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Nachhaltigerer Konsum

More sustainable consumption

We make responsible consumption easier and more affordable – through more sustainable product alternatives and resource-efficient services that help keep devices attractive and usable for longer.

336.172

Refurbished products

Climate protection

We reduce emissions arising from our own operations by improving our energy consumption and logistics. In addition, by focusing on energy-efficient products and longer product lifetimes, we help lower emissions associated with the use of consumer electronics.

Sustainable business practices are a must – and at the same time a driver of growth. We are seizing this opportunity to advance our business responsibly while opening up new areas of activity. Our key levers: how we operate, the products and services we offer, and how we enable our customers to use consumer electronics in a more sustainable way.

 

To secure long-term success, we aim to align our actions across the entire value chain with environmental, social and regulatory requirements. In doing so, we go beyond minimum legal standards and strive for higher benchmarks in all areas of our business. We want to shape sustainable business practices – and set an example for our industry.



Key results

Scope 1 and 2 emissions
compared with the 2018/19 baseline
- 56
%
More sustainable products
sustainable products in assortment in FY2024/25
7.486
Nachhaltigkeit
Refurbished products
refurbished products sold in FY2024/25
336.172
Scope 3 emissions
compared with the 2020/21 baseline
- 17
%
Renewable energy use
self-procured renewable electricity
100
%
Nachhaltigkeit
Repairs
repairs carried out in FY2024/25
3.041.782
Trade-ins
products traded in during FY2024/25
487.139
Successful audits
of audits for own brands successfully completed
xx
%

You can also find all key figures in our sustainability report.



Strategy

Sustainability is one of the four pillars of our corporate strategy. We are working to make our own operations more responsible and to support our customers in making more informed choices when using consumer electronics. Our focus is on strengthening circularity: by extending product lifecycles and supporting the recovery of materials, we help preserve resources and reduce emissions associated with our activities. We further lower emissions by improving energy efficiency, increasing the share of renewable energy we use, and enhancing the efficiency of our supply chain. To embed sustainability considerations across the entire value chain, we work closely with our industry partners.


Nachhaltigkeit Mission 1

“We want to offer a more climate-conscious technology experience.”


We have set ambitious, science-based climate targets to reduce our CO2 emissions. Through ongoing improvements in our energy consumption, logistics and, in particular, a broader selection of energy-efficient products, we support our customers in making more climate-conscious choices when consuming consumer electronics.

Nachhaltigkeit Mission 2

“We aim to offer one of the most sustainability-oriented product selections in consumer electronics and to advance circularity across Europe.”


We offer energy-efficient and more sustainably produced products as well as refurbished devices. Our service offerings help conserve resources by keeping products usable for longer, maintaining their value or making them available for a second life.

Nachhaltigkeit Mission 3

“We aim to take social responsibility for our employees, suppliers and society.”


We view social responsibility toward our employees, partners along the supply chain and the communities affected by our business activities as a fundamental part of how we operate. This includes our commitment to fairness, transparency and diversity.